8 Reasons Ectoin Is Trending
Given the buzz around ectoin and its comparison to ingredients like hyaluronic acid and niacinamide, it’s no wonder Google searches have jumped by more than 40% since January. Often referred to as a ‘bodyguard’ for your skin, it works to protect, hydrate and strengthen all at once. For anyone wanting to know more about this powerhouse ingredient, we asked two experts to explain all.